March 15, 2018
Cascadia Capital, an investment bank serving middle market clients globally, is pleased to announce that it acted as financial advisor to DiscoverOrg in its strategic minority investment by global alternative asset manager The Carlyle Group (NASDAQ:CG), along with additional investment from 22C Capital. TA Associates will maintain a significant equity stake in DiscoverOrg.
Cascadia has been a long-term advisor to DiscoverOrg. In May 2014, Cascadia represented Co-Founders Henry Schuck and Kirk Brown in a transaction with TA Associates which led to significant growth and market leading innovation.
“The partnership with TA Associates has been tremendously successful for DiscoverOrg,” commented Michael Orbach, Managing Director at Cascadia Capital. “It has been Cascadia’s privilege to serve as a trusted advisor to DiscoverOrg through multiple transactions and significant growth. I fully expect the company will continue to flourish with the support of The Carlyle Group, TA Associates and 22C Capital.”
Patrick McCarter, Carlyle’s Co-Head of U.S. Buyout Technology, Media & Telecom and Managing Director, added, “The DiscoverOrg team has built the industry-leading intelligence platform for sales and marketing teams across the globe. Consistent revenue generation requires accurate and actionable data, and that is what DiscoverOrg delivers. We are delighted to partner with the management team to accelerate growth and foster innovation.”
Todd Crockett, TA’s Co-Head of the North America Services Group and Managing Director, noted, “Since the start of our partnership with DiscoverOrg in 2014, the Company has consistently executed against its growth strategy and positioned itself as a clear leader in the middle of the large and fast-growing sales and marketing technology market. We are thrilled to partner with Carlyle to build upon that foundation and support DiscoverOrg in its next chapter of growth.”
Henry Schuck, DiscoverOrg CEO, said, “The confidence that Carlyle, TA, and 22C have shown in DiscoverOrg is a testament to the incredible value that we are creating for sales and marketing teams everywhere.”
DiscoverOrg’s award-winning sales intelligence platform is designed to provide highly accurate data and insights that sales and marketing teams need to zero in on their unique target market, prioritize accounts and contacts based on likelihood to purchase, and engage the right buyer at the right time with the right conversation – leading to more customers and faster revenue growth.
For more information about this transaction, please contact the Cascadia Capital deal team:
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