Cascadia Capital is pleased to share our Summer 2026 Pet Industry Overview.
The Summer edition of our semi-annual report covers the key themes shaping the next phase of pet growth and M&A activity, with highlights including:
- Pet ownership and macroeconomic dynamics, with headline recovery in pet ownership set against persistent inflation and softening consumer sentiment
- Sustained premiumization in pet food, with fresh and frozen formats continuing to gain share as minimally-processed form factors reshape the category
- Officially entering our “cat era”: accelerating cat ownership and growing institutional interest position cat as one of the next industry growth frontiers
- Pet supplements in the spotlight, fueled by pet humanization and growing focus on pet healthspan, with science and efficacy front and center for acquirors
- Acceleration of multi-site pet services, as consumers continue their services expenditure and institutional capital fuels emerging leaders in a fragmented landscape
Cascadia has deep experience advising founder-owned and private equity-backed pet companies across M&A and capital raising at every stage of growth, and we would be pleased to connect with industry participants considering a potential liquidity event. To set up time with Cascadia or request a copy of the report, please reach out to Aarti Kapoor.