Vexcel Imaging

Connect with to learn more about this transaction
Vexcel Imaging Logo has received a growth equity investment from a Private Equity Fund Logo


  • Vexcel Imaging provides aerial and terrestrial sensor systems with fully integrated processing software for the aerial imagery market
  • The company saw an opportunity to support a new business initiative to focus on smart cities, smart mapping and data-as-a-service solutions for its customer base


  • Vexcel was recently acquired by the management team from Microsoft which sought to divest non-core assets from its Bing Maps division
  • The company’s management team sought to find an investment partner to help them rapidly execute on their business plan, as well as accelerate growth across this market initiative
  • Vexcel engaged Cascadia to help find financial partners with experience in the sensor and data library businesses

Our Specialized Approach

  • Cascadia positioned Vexcel around its superior sensor technology, budding aerial imagery library and growing traction with large customers in the insurance market around the world
  • Cascadia had conversations with relevant growth equity firms to gauge interest and leveraged our expertise in “selling the future” and ultimately received term sheets from multiple parties
  • During the diligence phase, the company continued to gain substantial traction in its data business, which continued to support the growth story
  • A well-regarded private equity firm with experience in sensor technologies and saw the vision of the aerial imaging data library invested in the company
Back to Case Studies